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Sadie Sink's Spider-Man Character Is Hiding in New Trailer - ComicBook.com

comicbook.com

The Spider-Man trailer's deliberate omission of Sadie Sink's character is a masterclass in misdirection — and a case study in how studios weaponize fan curiosity against itself.

Curiosity Gap TheoryMisdirectionAudience Reception TheoryParasocial Engagement
Sadie Sink's Spider-Man Character Is Hiding in New Trailer - ComicBook.com

Theory Briefing

  • A new Spider-Man trailer conspicuously hides Sadie Sink's character, suggesting intentional studio misdirection.
  • The trailer is designed to throw off fan theories, turning audience speculation into a marketing tool.
  • Deliberate omission exploits the curiosity gap — what we don't see becomes more compelling than what we do.