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Food Theory: Superfoods Are a SCAM! - YouTube

youtube.com

The "superfood" industry is a masterclass in manufactured demand — this video exposes how marketing myths, not nutrition science, created a multi-billion dollar health food scam.

Manufactured DemandConfirmation BiasInformation AsymmetryConsumer Behavior Theory

Theory Briefing

  • The term 'superfood' has no official scientific or regulatory definition, making it a pure marketing construct.
  • Food companies exploit health-conscious consumers by branding ordinary foods as miracle products, inflating prices through perceived value.
  • Confirmation bias keeps the superfood myth alive — people notice benefits they expect to feel, not what the data actually shows.