Disney's Hexed controversy isn't going anywhere after its big D23 character reveal - inkl
inkl.com
Disney's Hexed trailer was accused of being framed for TikTok's vertical screen — and a D23 character reveal hasn't quieted the skeptics.
Conspiracy TheoryAgenda-Setting TheoryParasocial RelationshipCultivation Theory
Theory Briefing
- A viral theory claimed Hexed was deliberately composed in vertical orientation to look good on TikTok, not cinema screens.
- The D23 character reveal, meant to build excitement, instead reignited the controversy rather than settling it.
- Fans are reading studio creative choices as calculated social-media marketing disguised as filmmaking decisions.