Despite online conspiracy theories, U.S. officials deny that they are importing horse meat ...
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U.S. officials are denying viral claims that horse meat is being sold as beef in supermarkets — so why are so many people convinced?
Conspiracy TheoryInstitutional TrustInformation CascadeAvailability Heuristic
Theory Briefing
- Online conspiracy theories allege the U.S. government is secretly importing horse meat and passing it off as supermarket beef.
- U.S. officials have directly denied the claims, setting up a classic tension between institutional denial and public distrust.
- The story spread widely enough to prompt an official response, showing how food-fraud fears can gain rapid traction online.